Warning: Is Your New Event Ticketing Solution Really Ready to Launch?
Are there any new features?
As stated above, if after evaluating multiple event ticketing solutions, you selected one that required modifications to meet your requirements, then it is particularly important that those modifications be tested. A general rule is that software does not completely work. Ever. There are always bugs, and it takes time to find those bugs and repair them.
Did you do a pilot or soft launch?
Even after testing, it is useful to run a pilot or do a soft launch of the software. That is, try it out for perhaps a less important or smaller event that can be separated from your other events. You may determine that the event ticketing solution worked exactly as you had hoped and had expected, or you may find lessons learned that need to be addressed before the larger launch.
Have you thought about what could go wrong and how you can recover?
Even with the best preparation, things will go wrong. So best to think about that beforehand and determine how those issues will be addressed.
What are the support arrangements?
When you evaluated alternative event ticketing solutions, you probably asked the vendors what their support arrangements are. Ensure you are clear on the support available and are comfortable that that will be sufficient when you launch. If not, most ticketing solution vendors are happy to provide an additional level of support at some cost for the first few weeks.
Can you go back, if necessary?
What if you end up with a nightmare scenario, where things are so bad that you cannot effectively sell tickets? Before going live with the new event ticketing solution, it is best to determine whether or not you have a fallback possibility. In a worst-case scenario, can the software be turned off and can you revert to your old ticketing solution?
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